Pure Aura Package Design
After the initial package design concepts where submitted, these containers were constructed using 3D software to demonstrate how the packages would look once produced for sale. The design on the packaging were created using both Photoshop and Illustrator. Using the vector graphics designed for this brand to create cut outs to match the presentation of the packages to the rest of the brand.
After the initial package design concepts where submitted, these containers were constructed using 3D software to demonstrate how the packages would look once produced for sale. The design on the packaging were created using both Photoshop and Illustrator
Vanilla Rose Spice Blend
Peach and Roasted Dandelion Blend
Classic Detox Blend
This presentation played on the illustrative and natural aspect, of the brand, as well as how the packaging was recyclable.
Berry Probiotic Blend
For the package design, I started by coming up with 61 thumbnail sketches of different designs. Then narrowing those thumbnails down to six designs, taking those six and designing them in illustrator, and then finally deciding on a final package design.
Once a final package design was selected, color testing began.